play107

Broadcasting on the 107.1 FM frequency, this station delivers a focused playlist of hits from the 1990s and 2000s to the Edmonton metropolitan area. The programming strategy prioritizes a specific era of pop, alternative, and rhythmic tracks, moving away from current chart-toppers to target an adult demographic familiar with the music of those two decades.

Owned by Pattison Media, the station maintains a consistent broadcast schedule that includes localized segments relevant to Alberta listeners. Play107.com provides additional context regarding their current show lineup and station events. Technical transmission originates from downtown Edmonton, providing coverage throughout the city and surrounding suburbs.