La Tricolor 99.9 (Sacramento)

Broadcasting on the 99.9 FM frequency, this station focuses on the regional Mexican music format within the Sacramento metropolitan area. The programming schedule emphasizes genres such as Banda, Norteño, and Mariachi to provide a specific sound profile for its audience. Owned by Entravision Communications, the station maintains a consistent broadcast schedule that includes personality-driven talk segments interspersed with musical sets. Listeners access the station through its terrestrial signal across the Central Valley or by visiting the elboton.com digital portal. Traffic and weather updates specific to Northern California remain standard components of the daily broadcast rotation.